Creative technical requirements
- 06 Jan 2026
- 1 Minute to read
- DarkLight
Creative technical requirements
- Updated on 06 Jan 2026
- 1 Minute to read
- DarkLight
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All creatives undergo a review to ensure they meet our video technical requirements and creative guidelines. Campaigns with creatives that do not meet our requirements (video file technical specs and creative guidelines) will not launch.
Learn more about Getting Started with Ad Manager.
Video file technical specs
To ensure your video creatives are compatible with our platform and deliver a high-quality experience, they must meet the following technical specifications. If your video files do not meet with these requirements, your campaign will not launch.
Dimensions | 1920×1080 |
Minimum required dimensions | 1280×720 |
Recommended aspect ratio | 16:9 |
Recommended file size | 30 MB |
Max file size | 500 MB |
Recommended duration | 15-120 seconds |
Accepted duration | 5-120 seconds |
Minimum bit rate | 5 Mbps/5000 Kbps |
Maximum bit rate | 10 Mbps/10 000 Kbps |
Recommended frame rate | 30 fps |
Audio codec | AAC or MP3 |
Video codec | H.264 |
File type | .mp4 |
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